Photo: Nethansa

Nethansa: Automation for Amazon Sellers

Nethansa makes life easier for sellers on Amazon with its platform Clipperion. We asked the Munich-based company with Polish roots our Seven Questions.

Munich Startup: Who are you and what do you do? Please briefly introduce yourselves and your service!

Nethansa: Nethansa is the leading provider of AI-driven eCommerce automation solutions. Our SaaS software Clipperon is the only eCommerce platform that automates and optimizes trade on Amazon across the entire customer life cycle and in all areas of trade: from pricing, sales, tax, logistics and even return management and customer service. Our target customers are all sellers and brand manufacturers that sell through Amazon or who would like to tap into the world’s largest marketplace as an additional sales channel. Our mission: With Nethansa, anyone can become a global trader.

Munich Startup: But that’s nothing out of the box!

Nethansa: That’s not a question. But seriously: As mentioned above, there is no other platform solution that truly automates and optimizes the entire trade process on Amazon. Our software Clipperon is nearly fully automatic — and is much faster and more efficient than people could ever be.

Munich Startup: What are the three main ingredients in your recipe for success?

Nethansa: A software with a unique selling point and AI, an excellent international team with a wealth of experience in trade and eCommerce — and our connection with the largest marketplace in history.

Looking for scaling opportunities

Munich Startup: Now let’s get down to the nitty-gritty: How is business going?

Nethansa: It’s soaring — we’re expecting more than sixty new clients from our home country Poland in 2020 alone. Plus approximately twenty new customers in Germany. Clipperon will also be available in 2020 as a straight-up SaaS version. That means this version of Clipperon will not be sold as a service/software package as has been the case, but will just be a software solution without service. This version of Clipperon is available starting at 99 euros per month and is particularly suited for sellers that are already active on Amazon. Our subscription model is also meant for the smaller-scale seller among the more than 5,000,000 Amazon sellers worldwide. That provides entirely new scaling opportunities for Nethansa.

Munich Startup: What does Munich mean to you?

Nethansa: As Amazon’s largest European market, Germany is the next major and logical step for Nethansa’s expansion plans. In Munich, we’re basically right across the street from the German Amazon headquarters, which makes contact with them easier. Locational factors also play a role: The startup scene and funding options are excellent. Finding parking spots and high rents are what often push our workforce (in addition to Bavaria, there are also lots of people from North-Rhein Westphalia, Franconia and the Electoral Palatinate) to their limits.

Munich Startup: How will your startup become the next unicorn? Or will we be seeing you at an Epic Fail Night soon?

Nethansa: If we don’t get swallowed up by a big fish beforehand, turning into a unicorn could definitely be an option.

Munich Startup: Isar River or English Garden?

Nethansa: They’re both close to each other, but we’re more drawn to water: Nethansa is originally from Gdansk, which is why we have quite a few exceptional yachtsmen among us. But none have us have made it as far as the Isar with our boats yet. Our colleagues usually get to the Isar or English Garden by plane — or simply go to Amazon where there aren’t any slips for boats.

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